Game Design
Creating immersive gameplay experiences that draw players into a “flow state” can significantly impact enjoyment, engagement, and retention. In game design, Flow refers to the optimal state of immersion where players feel a sense of control and lose track of time. Rooted in positive psychology, this concept was popularized by Mihaly Csikszentmihalyi, who identified eight...
Gamification is more than just a buzzword in business; it’s a growing trend where companies use game-like mechanics to drive engagement, encourage productivity, and improve employee satisfaction. With the rise of mobile devices, gamification has the potential to seamlessly integrate into our daily workflows. But can it truly revolutionize employee productivity, especially in free-to-play (F2P)...
Why First Impressions Matter for Free-to-Play (F2P) Games First impressions are critical for F2P games as they significantly influence a player’s decision to stay engaged. In the competitive world of free-to-play games, users can enter and exit games with minimal investment, meaning developers must capture their attention quickly to minimize player churn. Here’s an analysis...
In game development, the question often arises: are games a storytelling medium? Some industry voices argue that games shouldn’t be viewed as vessels for narrative. But as a game designer deeply involved in crafting user experience, I firmly believe that games are indeed narrative vehicles. The role of the designer is to create not only...
Watching someone play a game you’ve worked on can be a rollercoaster. You might think, “Why won’t they use that weapon I designed?” or “Why aren’t they reading the story text?” Frustrations like these are common, but there’s a solution that could transform this experience from painful to productive: embracing personas. Personas, a concept introduced...
Designing and Placing the Mini Map: Guidelines for Game Developers The mini map is a staple in many game genres, providing players with essential information to navigate and interact with the game world. But where should it be placed on the HUD, and what factors should guide its design? This article explores conventions and best...
Enhancing Game Design through Games User Research and Storyboarding Game design is an art that blends creativity with a clear vision of the player’s experience. Yet, it can be challenging to evaluate if the final product aligns with the developer’s original intent. This is where Games User Research (GUR) steps in—a field focused on understanding...
n design, decision-making is often challenging, requiring a delicate balance between science and art, evidence, and intuition. It’s tempting to rely on personal preferences or assume that every client’s opinion represents the ultimate truth. But let’s face it: a design review should be more than an email stuffed with urgent change requests for Monday morning....
What Is a Design Sprint? A Step-by-Step Guide to Rapid Problem Solving Imagine solving big challenges and validating your product ideas—all within just five days. That’s the power of a Design Sprint, a focused, week-long process designed to help teams prototype and test ideas quickly. Originally created by Jake Knapp at Google Ventures, the Design...
As digital creators, we constantly seek new ways to design interactive experiences. Many believe that video games are the pinnacle of interactivity because they allow players to make meaningful choices, which evoke a range of emotions. As a UX designer who also creates games, I see how lessons from games can enhance user interfaces (UIs)...