Digital Marketing

I had the opportunity to be quoted in an insightful article titled “5 Common Digital Transformation Myths.” For those who follow my work on digital innovation and user experience, I highly recommend checking it out. The article dives into misconceptions that businesses often have about digital transformation—many of which I’ve encountered firsthand in my career....

In an article discussing Facebook’s 2015 shift towards limiting promotional content in News Feeds, I was quoted on how this change will impact marketers. For those exploring the evolving landscape of social media marketing, I highly recommend checking out the full article. The discussion centers on how Facebook’s new rules force brands to focus on...

As Facebook rolled out its 2015 algorithm change, I was quoted in an article discussing how the shift away from “overly promotional” posts will impact brands. For those following social media trends, this is a key topic to explore. In the article, industry professionals, including myself, discuss how businesses relying heavily on organic reach will...